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BETTER COLLECTIVE

Deals Overview

Total Deals5

Valued Deals4

Total Value£ 384 M

Avg. Deal Size£ 96 M

Market Context

Senior Management

Jesper Søgaard
Founder and CEO
Flemming Pedersen
CFO
Amalie Juel Maglehøj
Senior Investor Relations & Corporate Communication Specialist

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03 May 2021|United States|Casinos and Gambling

Target: ACTION NETWORK INC

Bidder: BETTER COLLECTIVE

11 Service Providers

3 Target | 6 Bidder | 2 Vendor

10 Dealmakers

1 Target | 4 Bidder | 5 Vendor

£ 169 M

Value

23 Mar 2022|Canada|Casinos and Gambling

Target: CANADA SPORTS BETTING

Bidder: BETTER COLLECTIVE

2 Service Providers

2 Bidder

13 Dealmakers

13 Bidder

£ 17 M

Value

14 Apr 2023|United Kingdom|Media Agencies

Target: SKYCON LTD

Bidder: BETTER COLLECTIVE

3 Service Providers

2 Target | 1 Bidder

7 Dealmakers

5 Target | 2 Bidder

£ 45 M

Value

06 Nov 2023|Canada|Entertainment

Target: PLAYMAKER CAPITAL

Bidder: BETTER COLLECTIVE

11 Service Providers

5 Target | 6 Bidder

51 Dealmakers

2 Target | 49 Bidder

£ 152 M

Value

21 Oct 2023|India|Media Agencies

Target: SPORTY SOLUTIONZ (CERTAIN ASSETS)

Bidder: BETTER COLLECTIVE

3 Service Providers

2 Bidder | 1 Vendor

10 Dealmakers

9 Bidder | 1 Vendor

n/a

Value

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Senior Management

Jesper Søgaard
Founder and CEO
Flemming Pedersen
CFO
Amalie Juel Maglehøj
Senior Investor Relations & Corporate Communication Specialist