$25m investment by Baird Capital, a private equity and venture capital, in Crisp Thinking Group, a leading provider of social media brand safety and crisis monitoring services to global brands. Baird Capital will take a minority interest in Crisp Thinking Group and Baird Capital Partner Andrew Ferguson will join the Crisp board of directors. The investment will enable Crisp to build on its current 100% year-on-year growth, and to double its headcount from 100 to 200 globally.