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New Deal


Announced

Completed

Exterior Plus acquired Impactmedia.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For-
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Private

mall advertising

Friendly

Acquisition

Completed

Spain

Publishing

Private Equity

Synopsis

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Exterior Plus, the out-of-home advertising platform of H.I.G. Capital, announces the acquisition of Impactmedia, a leading shopping mall advertising company, with over 630 million viewers in high-traffic premium locations throughout Spain. “Impactmedia is a leading company in the shopping malls segment, and fits perfectly with the growth strategy of Exterior Plus, complementing our offer and providing significant incremental value to our clients”. Pablo Gonzalez Ayala, Exterior Plus CEO Terms of the transaction were undisclosed.

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