Announced
Synopsis
Unilever, a British-Dutch transnational consumer goods company, acquired Vegetarian Butcher, a fast growing Dutch producer of plant-based meat replacements such as vegetarian hamburgers, imitation meatballs and fishless tuna. Financial terms were not disclosed. The acquisition is a step on Unilever’s journey towards a portfolio with more plant-based products. Currently, Unilever is selling nearly 700 products with V-label in Europe. In the Netherlands, these include products from Unox, Knorr, Hellmann’s, Conimex and Ben & Jerry’s brands.
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