Carrefour Group, one of the global leaders in food retail, acquired a 17% stake in Showroomprive, a French e-commerce company, specialised in online flash sales, for EUR79m. The stake was sold by Conforama, a subsidiary of the Steinhoff group. Alexandre Bompard, CEO of Carrefour, declared: "This partnership is a new step in the acceleration of our digital strategy, in an omni-channel approach. It also allows Carrefour to enter the online private sales market and strengthen its offering. I am convinced of the quality of Showroomprivé's management and the strong potential resulting from the operational cooperation between our two groups.”