Kibo Software, a cloud commerce company and a portfolio company of Vista Equity Partners, completed the acquisition of Certona, a real-time omnichannel personalization solution and AI-driven experience individualization company, from Primus Capital. Financial terms were not disclosed. “Kibo is dedicated to partnering with our clients to provide retailers with robust commerce solutions, which enable them to deliver outstanding consumer experiences. To that end, we also believe those experiences are more powerful and compelling when they are personalized to the needs of the consumer. To prepare our clients for what’s to come in commerce, we looked for a true innovator that would elevate our current personalization capabilities, and we found it in Certona. Together, we will continue to partner with our clients, meeting them where they are along their digital transformation journey,” David Post, Kibo CEO.