Keywords Studios, an international technical services provider to the global video games industry, acquired GetSocial, a cloud-based software platform that provides a comprehensive and robust suite of functions that enable games developers to manage all social interactions between their game, their players and their friends' networks. Financial terms were not disclosed. Andrew Day, CEO of Keywords Studios commented: "I am delighted to welcome the talented GetSocial team to the Keywords family. It extends our technology base further, bringing to Keywords a leading edge capability built around the social interactions of players in games, which we hope to promote more widely and develop further. As part of the Group, GetSocial will work alongside both our engineering and marketing services teams. It will be fully supported by our worldwide sales team in introducing these capabilities to Keywords' game developer and publisher clients globally, for whom technology that supports social sharing is an important part of attracting and retaining gamers."