Announced
Financials
Sources
Tags
yogurt
Friendly
Acquisition
Pending
China
Private Equity
Food Products
Private
Majority
Single Bidder
Synopsis
Tiantu Capital, a Chinese private equity firm, is acquiring Yoplait Dairy, the china operation of yogurt brand, from General Mills, less than four years after General Mills first launched the brand in China, for £34m. General Mills also agreed with Tiantu Capital to license the latter for research and development, production, marketing and sales of Yoplait in mainland China, while General Mills will continue to hold the globally registered trademark.
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