Announced
Completed
Financials
Sources
Tags
wellbeing
Cosmetics
lifestyle brand
Acquisition
United States
beauty care
Private
Private Equity
Friendly
Single Bidder
Completed
Majority
Synopsis
Webster Equity Partners completed the acquisition of Vivona Brands, which retails beauty, wellness, and lifestyle products, from Inflexion. Financial terms were not disclosed. "We are pleased that our hard work has led to the successful repositioning of Vivona. Our tenacity has resulted in a business that has expanded in the US and successfully launched new product lines. We are delighted to have found a strong new owner to support the continued growth of the business in a growing market, and we wish them all the best in the future," Simon Turner, Inflexion Managing Partner.
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