Announced
Completed
Financials
Tags
real estate agent
Minority
Real Estate Services
Completed
Acquisition
United Kingdom
online real estate services
Public
Synopsis
Axel Springer, a German digital publishing house, acquired an additional 14.2% stake in Purplebricks, an online estate agent, for €49m. As part of the transaction, Axel Springer increased its minority interest in Purplebricks from around 12.4% to approximately 26.6%. Axel Springer uses this investment opportunity because the hybrid real estate agent model offers great potential. Purplebricks underlines the attractiveness of this model with its business in the UK, showing convincing revenue and profitable growth despite a challenging market environment.
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