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New Deal


Announced

Target Circle to merge with TapHeaven.

Financials

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Merger

Pending

United States

Mobility

Natural

mobile campaign

Private

Single Bidder

Synopsis

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Target Circle to merge with TapHeaven, mobile marketers platforms providers, powered by AI. Financial terms were not disclosed. Target Circle will acquire TapHeaven assets, people and customer contracts and the merged business will operate under the Target Circle brand. “TapHeaven offers an exciting opportunity for Target Circle to strengthen and expand its technology in the automation of advertising and fraud prevention and resolution. With their advanced technology and a solid client list, the acquisition of TapHeaven supports Target Circle’s global strategy to lead the market and enable our customers to succeed via a single data-driven SaaS platform to manage all of their advertising needs." Heiko Hildebrandt, Target Circle founder and CEO.

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