Announced
Financials
Tags
Pending
Private
Acquisition
Majority
nutrition bars
Friendly
United States
Food Products
Single Bidder
Synopsis
Mondelēz International agreed to acquire a majority interest in Perfect Snacks, a pioneer in the fast-growing refrigerated nutrition bars segment. With a range of refrigerated offerings including organic, non-GMO, nut-butter based protein bars and bites, the company is an excellent addition to Mondelēz International’s portfolio of global and local brands. “Perfect Snacks is an amazing brand, growing fast and a great complement to our existing portfolio that expands our leadership across broader snacking. Well-being snacks in general, and refrigerated well-being snacks in particular, are a fast-growing segment and we look forward to working with and supporting the Keith family to help accelerate this brand’s great momentum,” said Glen Walter, Executive Vice President and President, North America, for Mondelēz International.
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