LongueVue Capital completes investment in Soho Studio.

LongueVue Capital has partnered with Eli Mechlovitz, the Founder and CEO of Soho Studio and TileBar, to acquire the Company and provide capital for growth. Soho is a leading provider of high quality and price-competitive mosaic, tile, and specialty interior products. Financial terms were not disclosed. Soho is disrupting the highly fragmented and staid flooring and wall coverings industry with unparalleled innovation, sophistication, and customer service. “Soho is a proven market disruptor. From its proprietary, on-trend designs to its omnichannel approach, Soho is building more than just a specialty flooring and wall coverings business; they’re building a lifestyle brand. Leveraging decades of experience and capitalizing on shifts in consumer and builder preferences for ceramic tile and stone, the Soho management team has created a unique value proposition around high-quality, differentiated, and competitively priced products sold through innovative channels and supported by superior customer service. We believe that with a committed partner, Soho can further expand its portfolio and reach to become a top-tier specialty interiors company.” Ryan Nagim, LVC Partner.