Zoetis acquires Platinum Performance.

Zoetis, a leading animal healthcare firm acquires Platinum Performance, a privately held, nutrition-focused animal health company. Financial terms were not disclosed. With the acquisition of Platinum’s premium quality, nutritional formulas, Zoetis is entering this space for horses and building on the company’s existing nutritional portfolio for dogs and cats. The expansion in nutritionals aligns well with Zoetis’ increasing focus on health and wellness as part of the continuum of animal care, which spans from prediction and prevention to detection and treatment of disease “Zoetis is excited to acquire Platinum Performance and add its high-quality, nutritional products and expertise to our diverse portfolio and team,” Kristin Peck, Zoetis Executive Vice President.