Announced
Synopsis
Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, merged with VS Networks, a leader in cutting-edge digital and interactive signage, headquartered in Chicago. Financial terms were not disclosed. “Giving customers the information they need at the point of sale is crucial to driving in-store sales in any retail environment,” said Dax Brady-Sheehan, Spectrio CEO. “With the VS Networks technology, we’re able to provide even more flexibility for our digital signage and interactive kiosk clients, by adding dynamic sales enablement tools, scalable management capabilities, and a vast library of brand content.”
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