Blackhawk Network to acquire Edge Loyalty Systems from Village Roadshow for A$32.3m.

Blackhawk Network agreed to acquire Edge Loyalty Systems, promotional solutions agency, from Village Roadshow for A$32.3m. “We are delighted to be joining the Blackhawk team and believe the collaboration will deliver meaningful value and enhanced offerings for our respective clients. Blackhawk will bring a global reach, expansive network and complementary solutions. This will create an accelerated pathway for our growth and broader expansion of our rapidly evolving incentive technology and services into Australia and South East Asia,” Fergus Koochew, Edge CEO.