Announced
Completed
Synopsis
InVivo Wine, a subsidiary of InVivo, the largest French agricultural cooperative group, completed the acquisition of Café de Paris, a sparkling wine brand, from Pernod Ricard, a French company that produces alcoholic beverages. Financial terms were not disclosed. "Café de Paris is currently one of the 10 best-selling sparkling wine brands worldwide, mainly in Japan, Switzerland and France. This brand, which is not rooted in any specific region, offers virtually unlimited scope for innovation. We shall be taking advantage of its reputation and re-energising the brand before attempting to win over new markets such as China and the USA", Frédéric Noyère, CEO of InVivo Wine.
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