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New Deal


Announced

Completed

Falcon.io completed the acquisition of Unmetric.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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analytics

Majority

Private

Single Bidder

United States

social media mangement

social media

audience engagement technology

Acquisition

Friendly

Digital Services

Completed

Synopsis

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Falcon.io, a social media marketing platform completed the acquisition of Unmetric, a social media intelligence platform. Financial terms were not disclosed. Falcon.io will integrate Unmetric into their Social Media Marketing platform, enabling customers to drive consistent brand experiences across social content, engagement and insights. "Our mission is to deliver a powerful social software suite that enables the brands we serve to win in their markets. Today the Unmetric acquisition gets us closer to this vision," Ulrik Bo Larsen, Falcon.io Founder.

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