Announced
Financials
Sources
Tags
Private
Software
Pending
United States
mobile application
Acquisition
Single Bidder
Friendly
Majority
Synopsis
Meredith, an American media conglomerate, agreed to acquire Stop, Breathe & Think, a mobile mindfulness app. Financial terms were not disclosed. "Stop, Breathe & Think is an ideal strategic fit for Meredith and our increasing focus on consumer products, services and experiences. We are excited to enter the fast-growing mindfulness space and view this as an important addition to our well-established health and wellness expertise. SBT has natural synergies with Meredith brands and platforms and will provide Synapse, our affinity marketing business, with an attractive new product for its unique retail and online distribution channels," Tom Witschi, Meredith Consumer Products President.
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