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New Deal


Announced

Master Ad to acquire a 50% stake in Hello LED for $64m.

Financials

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Transaction Value£49m
Consideration TypeCash
Capital Owned-
Capital Bid For50%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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billboards

Majority

Friendly

Acquisition

Single Bidder

Publishing

Pending

Thailand

Private

Synopsis

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Master Ad, a Thai out-of-home media provider, agreed to acquire a 50% stake in Hello LED, a billboards provider in Bangkok’s central business district and other provinces, for $64m. The investment in Hello LED will help improve Maco’s economies of scale and allow it to become the largest owner of outdoor advertising media in the country.

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