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New Deal


Announced

MetLife to acquire Bequest.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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United States

Acquisition

Friendly

Pending

Majority

Digital Services

estate planning

Single Bidder

Private

Synopsis

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MetLife, a financial services company, providing insurance, annuities, employee benefits and asset management, agreed to acquire Bequest, doing business as Willing, a digital estate planning service. Financial terms were not disclosed. “Whether you’re on Willing after having a baby, buying a home, or are just planning for the unexpected, our mission has always been about protecting the people you love. MetLife is a global leader in protection solutions and together we can quickly scale Willing’s technology to make quality estate planning easy and affordable to millions of families,” Eliam Medina, Bequest CEO and founder.

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