Announced
Financials
Tags
Acquisition
Friendly
cookies
Majority
Single Bidder
Private
snacks
Food Products
Private Equity
Canada
Pending
Cross Border
Synopsis
Hostess Brands, an American bakery company, agreed to acquire Voortman Cookies, a manufacturer of premium, branded wafers as well as sugar-free and specialty cookies, from private equity firm Swander Pace Capital for $320m. “Voortman is a leading brand with a well-defined consumer position that complements and extends the growing Hostess portfolio into the growing cookie and better-for-you sweet snacking categories with meaningful runway for future growth,” Andy Callahan, Hostess President and Chief Executive Officer.
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