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Synopsis
Cadent, the advanced TV platform company, completed the acquisition of 4INFO, an American corporation that provides cross-channel identity mapping and media activation solutions. Financial terms were not disclosed. "Cadent's scale across all forms of advanced TV will further 4INFO's mission of enabling unified audiences at scale that are fully actionable across screens and properties. We are pleased to continue our journey helping advertisers evolve their television advertising as part of Cadent," Tim Jenkins, 4INFO CEO.
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