Two private equity firms Ouest Croissance and Multicroissance completed the acquisition of Groupe IDAIA, a global marketing-communication provider. Financial terms were not disclosed. "For us, an investor is not just a simple financier, we believe that he must also have certain and lasting participation in the company, a good understanding of our businesses and our prospects. This is why we have chosen Ouest Croissance et Multicroissance: alongside them, we are confidently entering this new stage of development in France and internationally," Comments Régis Barbier, IDAIA Groupe Founder.