Announced
Completed
Financials
Tags
Majority
marketing solutions
Friendly
Acquisition
Single Bidder
Private
United States
Completed
Customer Relationship Management
Synopsis
Impartner, a channel management platform provider, completed the acquisition of the channel marketing and demand generation business of TIE Kinetix, a partner marketing automation solutions provider. Financial terms were not disclosed. "Now, more than ever, companies need their partners to truly be an extension of their businesses and amplify their voice in markets where they can no longer be physically. Adding what is inarguably the most contemporary, usable and easily adoptable TCMA to help our customers market through their partners is part of our ongoing commitment to deliver the industry's most sophisticated, future-proof channel management platform," Joe Wang, Impartner CEO.
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