Hakuhodo to acquire Growww Media for $60m.

Hakuhodo, a Japanese advertising and public relations company, agreed to acquire Growww Media, a major Taiwanese ad agency, for $60m. Hakuhodo DY wants to combine its marketing solutions with Growww Media’s strong customer base in Taiwan to lead the local market. The company also hopes the move will allow Hakuhodo DY to make Taiwan, where the ad agency offers marketing support for Japanese companies, the base for its business expansion in the Asian region.