Serent Capital, a San Francisco and Austin based private equity firm, completed its investment in Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies. Financial terms were not disclosed. "Rod has built a remarkable suite of solutions that is not only critical for hoteliers but is also well-loved by its customers. We’ve spent the last 12 years as active investors in the hospitality market, and we believe Rod and his team have built an exceptional and unique business, which will be a great platform for us as we look to expand its footprint both organically and inorganically through M&A," Lance Fenton, Serent Capital Partner.