Announced
Completed
Financials
Sources
Tags
Acquisition
Friendly
digital platform
Completed
Domestic
Single Bidder
United States
Digital Services
Private
Majority
Synopsis
MarineMax, a recreational boat and yacht retailer, completed the acquisition of Boatyard, a digital platform. Financial terms were not disclosed. “As MarineMax continues to leverage its investments in technology, the addition of Boatyard will be a key focus for the organization. We believe this digital platform can become an accelerator in MarineMax’s evolving strategy to enhance and further transform the boating experience. I look forward to Nathan and his team building on our digital experience for our customers, and to continue bringing innovative solutions to our industry," W. Brett McGill, MarineMax Chief Executive Officer and President.
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