Announced
Completed
Synopsis
HydroGarden, a supplier of hydroponic equipment, completed the acquisition of Grow In, a firm that wholesales plant breeding technology and gardening products. Financial terms were not disclosed. By joining forces, the two companies create the largest hydroponics wholesaler in the European market, with nearly fifty years combined industry experience. By working with Grow In HydroGarden aims to futureproof its position as a market leading wholesaler despite the changing landscape of trade between the UK and the EU. “HydroGarden and Grow In have been friends for a number of years and believe that a similar business ethos makes us ideal partners. HydroGarden has a strong customer base in Europe and our desire to continue to supply these customers, regardless of the changes brought about by Brexit, means that we have been looking for a European base for some time. We consider the location of Grow In and their approach to business to be an ideal fit. We look forward to working with the Grow In team to build a strong and successful sales and distribution operation in the coming months," Jonathan Aldridge, HydroGarden Managing Director.
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