Main Capital Partners-backed OBI4wan, a software company in Zaandam, Netherlands, completed the acquisition of HowAboutYou, a specialist in the field of online media monitoring software and webcare. Financial terms were not disclosed. "The merger is the culmination of 9 years of successful cooperation within a fantastic market, in which we have built up a good position in the public market. In those years we have worked hard on our customer base and our platforms. Bringing it together now will lead to even more customer focus and more efficient processes towards customers and clients. We look forward to continuing to work together to optimally serve these customers and clients," Alexander de Ruiter, OBI4wan CEO.