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New Deal


Announced

OLX Group to merge with EMPG's MENA and South Asia businesses in a $150m deal.

Financials

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Transaction Value£121m
Consideration TypeCash
Capital Owned-
Capital Bid For15%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Pending

Digital Services

Single Bidder

Acquisition

Friendly

Merger

Majority

property portal

United Arab Emirates

Private

Synopsis

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OLX Group, Prosus’s global classifieds business, agreed to merge with Emerging Markets Property Group, a property portal group in emerging markets, in Pakistan, Egypt, Lebanon and the UAE in a $150m deal. After transaction OLX Group will become EMPG's largest single shareholder, owning 39% of the company, and EMPG will be valued at $1bn. "I'm proud of what we have built in these four markets. Our brands are household names, and currently help tens of millions of people to exchange goods and services every month. The next phase is an exciting one, with EMPG’s real estate industry expertise helping deepen the customer experience. As EMPG’s largest shareholder, we'll have a front seat to explore how we can scale their services model further - taking our ambition to shape the future of classifieds into its next stage," Martin Scheepbouwer, OLX Group CEO.

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