Accenture, an Irish-domiciled multinational professional services company, completed the acquisition of CreativeDrive, a global, tech-driven content production company that simplifies, automates and scales the creative asset production process. Financial terms were not disclosed. "We are thrilled to be joining forces with Accenture to help clients meet their accelerated demand for personalized and compelling content at scale, particularly as many brands today struggle with a fragmented approach. As part of Accenture, we’ll be able to create a holistic experience for brands — from content capture through cross-channel activation — and meet the radically evolving needs of brands today," Myles Peacock, CreativeDrive CEO.