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New Deal


Announced

Completed

Salesforce completed the acquisition of Mobify.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Single Bidder

Digital Services

Canada

Friendly

web storefront

Private

Acquisition

Cross Border

Majority

Completed

Synopsis

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Salesforce, an American cloud-based software company, completed the acquisition of Mobify, web storefront for headless commerce. Financial terms were not disclosed. Mobify will provide Salesforce Commerce Cloud with a modern storefront solution that will allow brands to customize their commerce experiences faster and more frequently, deliver an enhanced shopping experience across any channel, and further increase conversion and revenue to drive success in the digital-first economy.

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