D.G. Yuengling & Son, an alcohol brewery, and Molson Coors Beverage Company, a brewery, agreed to form a joint venture to brew and sell the family-owned company's beers outside of the East Coast. Financial terms were not disclosed. The joint venture between Yuengling and Molson Coors will oversee any new market expansion beyond the 191 year old brewer’s existing 22 state footprint plus any future New England expansion. The partnership is expected to begin by launching in the second half of 2021 and will be governed by a board of directors, consisting evenly of Yuengling and Molson Coors family members and executives. “We are excited to launch this brewing partnership with the team at Molson Coors. Like Yuengling, Molson Coors has an established commitment to quality and rich history of family brewing excellence. This partnership is a great opportunity for us to grow our distribution footprint for the long-term, while continuing to support our existing markets and the communities in which we operate," Wendy Yuengling, D.G. Yuengling & Son Chief Administrative Officer.