Alliance Data Systems, a provider of data-driven marketing, loyalty and payment solutions, completed the acquisition of Bread, a technology-driven digital payments company, from venture capital firms Bessemer Venture Partners, RRE Ventures, Menlo Ventures, Maveron, Greycroft Partners, The Cue Ball Group, Red Swan Ventures, BoxGroup, Montage Ventures, Colle Capital Partners and Kinnevik for $450m, of which approximately $100m is Alliance Data common stock. "Bread's innovative platform and point-of-sale technologies, including installment and buy now, pay later solutions, expands our payment offerings and reinforces Alliance Data's commitment to investing in digital and technology solutions. We are excited to welcome our new Bread associates, and look forward to working together to support our brand partners and their customers to drive greater value," Ralph Andretta, Alliance Data President and CEO.