Announced
Financials
Tags
marketing services
Majority
Single Bidder
Private
United States
Friendly
Pending
Cross Border
Acquisition
Customer Relationship Management
Synopsis
Keywords Studios, the international technical and creative services provider to the global video games industry, agreed to acquire g-Net Media, a Los Angeles based provider of marketing services to the video games and entertainment industries, for $32m. "It's a great pleasure to welcome the gnet team into the Keywords family. This represents a significant milestone as we continue to build our Marketing service business to become the first truly global, video game specialised marketing services company," Andrew Day, Keywords Studios CEO.
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