Bloomberg completed the acquisition of Second Measure.

Bloomberg, a financial, software, data, and media company, completed the acquisition of Second Measure, a self-serve analytics platform. Financial terms were not disclosed. Bloomberg's leadership, scale, and complementary products will accelerate Second Measure's ability to deliver novel insights to our clients. This provides a tremendous opportunity to bring new data, tools, and methods to the market, helping to usher in a new era of company and consumer analysis," Mike Babineau and Lillian Chou, Co-Founders.