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New Deal


Announced

LLR Partners, NewSpring Capital and PNC to invest $180m in SparkPost.

Financials

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Transaction Value£131m
Consideration TypeCash
Capital Owned-
Capital Bid For-
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Single Bidder

Private Equity

Acquisition

Private

Majority

Friendly

Online and Social Platforms

cloud API solutions

United States

Pending

Domestic

Synopsis

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Investment firms LLR Partners, NewSpring Capital and PNC agreed to invest $180m in SparkPost, the world's largest email sending and optimization platform. "Email has proven to be the most cost-effective and reliable marketing and customer engagement channel. Rich and the entire SparkPost team have built impressive momentum throughout 2020 and our investment will help support company growth and its position as a leader in the enterprise email marketing space. We are thrilled to be a part of their journey to help deliver tangible value and customer success to enterprises globally," David Reuter, LLR Partner.

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