Announced
Completed
Financials
Tags
Venture Capital
digital consumer products
Acquisition
Completed
Minority
Cross Border
United States
Digital Services
Private
Friendly
Private Equity
Single Bidder
Synopsis
Target Global, an international venture capital firm headquartered in Berlin, led a $150m funding round in Branded Group, a global digital consumer products platform, with participation from Declaration Partners, Tiger Global, Kreos Capital, Lurra Capital, Regah Ventures, Kima Ventures, and Vine Ventures. "Covid-19 has been a massive accelerator of consumers' continuing shift to online shopping. We see fundamental changes in consumer behavior and purchase decision-making opening an opportunity to build a new type of consumer products leader with a digital-first mindset. Target Global has been a proud co-founder and investor in Branded. We are excited to jointly realize this unique opportunity, while becoming a home for some of the most talented sellers and entrepreneurs seeking to take their brands to the next level. I am excited to work with Pierre and Michael to realize Branded's full potential," Ben Kaminski, Target Global Partner.
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