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New Deal


Announced

Completed

Francisco Partners-backed Keyloop completed the acquisition of RAPID RTC and enquiryMAX.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Digital Services

Acquisition

Canada

Majority

Friendly

Private

Private Equity

United Kingdom

Cross Border

digital solutions

Single Bidder

Completed

Synopsis

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Francisco Partners-backed Keyloop, a global supplier of technology solutions to the automotive industry, completed the acquisition of RAPID RTC, a a provider of Digital Communication and Lead Management Solutions, and enquiryMAX, which provides showroom management solutions. Financial terms were not disclosed. "We are delighted today to welcome RAPID RTC and enquiryMAX, two leading automotive technology providers, to the Keyloop family. We are very excited to include their outstanding lead management and showroom products in our customer offering. The combination of these products, together with Keyloop's leading DMS, will enable us to develop new solutions for our customers around lead measurement and attribution," Tom Kilroy, Keyloop CEO.

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