Announced
Completed
Financials
Tags
Completed
Private
Cross Border
United Kingdom
data analytics
Single Bidder
Acquisition
Friendly
digital marketing
Majority
Digital Services
Synopsis
Information Resources, a big data services provider, completed the acquisition of Intelligent Shopper Solutions, a retail consumer insight provider. Financial terms were not disclosed. “The addition of ISS expands IRI’s platform to provide CPG clients a more complete view of consumer shopping habits across even more leading retailers. Further, the talented ISS team brings deep expertise in providing rich, loyalty-based consumer behavioral insights, which we look forward to leveraging, along with our unparalleled data assets from more than 500m loyalty cards, to deliver enhanced collaboration and growth for IRI clients," Andrew Appel, Information Resources President and CEO.
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