Announced
Completed
Financials
Tags
software developer
United States
Private Equity
Majority
Single Bidder
Software
Private
Friendly
Acquisition
Domestic
Completed
Synopsis
Thomas H. Lee Partners, a private equity firm, completed the investment in Bazaarvoice, a software developer. Marlin Equity Partners, the current majority investor in Bazaarvoice, will continue to be a material shareholder. Financial terms were not disclosed. “Consumers value the voices of other consumers in their shopping journeys, and Bazaarvoice offers marketers a mission-critical set of solutions to help acquire, curate and deliver UGC at scale to their customers. THL is excited to support Bazaarvoice in continuously growing and innovating its software and content offerings to help brands and retailers drive e-commerce revenue," Jeff Swenson, THL Managing Director.
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