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SoftBank Vision Fund 2 and Prosus led a $265m financing round in Oda.

Synopsis

SoftBank Vision Fund 2, a fund with a goal to invest in AI-based technology, and Prosus, a provider of internet based services, led a $265m financing round in Oda, a Norwegian e-grocery business. Additional investors include Kinnevik and REMA. “In Oda, we believe we have cracked the e-grocery logistics code to become the most affordable, the freshest and the greenest e-grocer in the world. We are thrilled to finally share the news of our funding and international expansion. This comes at a time when demand for our services, not just within our native Norway, but also internationally, is incredibly strong. Our proprietary technology and automation, creates an extremely effective value chain from farm to fork, allowing us to compete profitably with discounters on price. This puts us in a unique position to win the global e-grocery race. We look forward to bringing our service to customers in Finland later this year, and Germany in 2022," Karl Munthe-Kaas, Oda CEO and Co-Founder.

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