Announced
Financials
Sources
Tags
Acquisition
Pending
China
Single Bidder
game data
marketing technology
Private
Digital Services
Domestic
Majority
Friendly
Synopsis
Mobvista, a technology platform dedicated to driving global business growth in the digital age, agreed to acquire Reyun, a MarTech company, for $231m. "We're excited by the potential Reyun's SaaS products present, having a mature business model and a high degree of commercialization. Mobvista's acquisition and integration of Reyun and its products will greatly enrich our product matrix in the MarTech industry chain to strategically strengthen our foothold on the competitive Chinese market," Clement Cao, Mobvista CEO & Co-Founder.
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