Announced
Synopsis
Penn National Gaming, an American operator of casinos and racetracks, agreed to acquire HitPoint Studios, an independent game design and development studio, and LuckyPoint, a game developer and publisher. Financial terms were not disclosed. “We are incredibly excited to be launching Penn Game Studios, which is another important step in our Company’s evolution into the leading omni-channel provider of retail and interactive gaming, sports betting and entertainment. We will now have the ability to create exclusive content for our audiences, further leverage the Barstool Sports brand and our database of 20 million mychoice customers, and create cross-marketing opportunities with our brick and mortar facilities,” Jay Snowden, Penn National President & CEO.
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