Announced
Synopsis
Walmart agreed to acquire Zeekit, a virtual fitting room platform. Financial terms were not disclosed. "Virtual try-on is a game-changer and solves what has historically been one of the most difficult things to replicate online: understanding fit and how an item will actually look on you. Zeekit will help us deliver an inclusive, immersive and personalized experience for our diverse customer base," Denise Incandela, Walmart EVP of Apparel and Private Brands.
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