Announced
Completed
Synopsis
Glanbia, a nutrition company, completed the acquisition of a 60% stake in LevlUp, a direct-to-consumer nutrition brand specializing in "gaming boosters"—energy drinks —for €31.4m. The business is highly complementary to Glanbia Performance Nutrition’s (“GPN”) DTC business and the investment provides GPN with a presence in the rapidly growing adjacent gaming nutrition category, expanding its reach to new consumers.
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