Announced
Financials
Sources
Tags
Friendly
Cross Border
marketing platform
Pending
Single Bidder
Acquisition
Software
Private
Majority
United States
Synopsis
Skillz, a mobile games platform, agreed to acquire Aarki, a technology-driven marketing platform, for c.$150m. “Aarki’s proven machine learning will pair with Skillz’s robust first-party data to create an unrivaled value proposition for game developers. The integrated ecosystem will unlock new points of connectivity between consumers, developers, and brands, pairing the right impression with the right user at the right time, all while delivering a superior user experience," Andrew Paradise, Skillz CEO.
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