Tengram Capital Partners-backed HRB Brands completed the acquisition of Personal Care Brands from Helen of Troy for $44.7m.

Tengram Capital Partners-backed HRB Brands, a personal care products provider, completed the acquisition of 12 brands such as Brut, Pert, Sure, Ammens, Seabreeze and Infusium, from Helen of Troy, a global consumer products company. for $44.7m. “Today’s acquisition complements, leverages, and builds upon the Company’s robust portfolio of personal care brands. These well-known, iconic brands have strong consumer loyalty across distribution channels in North and South America,” William Sweedler, Tengram Managing Partner and HRB Brands Chairman.