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New Deal


Announced

BHG Group to acquire a majority stake in HYMA from Verdane for $133m.

Financials

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Transaction Value£94m
Consideration TypeOrdinary Shares, Cash
Capital Owned-
Capital Bid For92%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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E-commerce

Acquisition

Majority

online retailer

Pending

Single Bidder

Sweden

Domestic

Friendly

Private

Private Equity

Synopsis

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BHG Group, a consumer e-commerce company in the Nordics, agreed to acquire a majority stake in HYMA, an online retailer, from Verdane, a specialist growth equity investment firm, for $133m. "We have been following HYMA for a long time and are impressed by the Group’s development. HYMA has a fantastic management team and organisation that has made excellent progress in developing its operations through the addition of products in a number of BHG’s main categories. The business is run with a data-driven approach and a focus on high customer satisfaction," Adam Schatz, BHG President and CEO.

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